I know you might have the the myth about guest blogging all over
the net. The hype about how you can boost traffic with guest posting
(guest blogging as some would call it). Well, I might not necessarily call it a hype cos it is actually real and true. Today, in this article, we will be
discussing what guest posting means and how it works and how it will help
you increase your blog traffic and readership.
What is guest posting?
Guest posting (some call it guest blogging) is the act of publishing blog
posts on another blogger's blog, usually done to gain exposure and increase
traffic. Guest posting normally occur between two bloggers who operate
within the same niche.
How Guest posting works?
1)An author (writer) contacts or notify another blogger(publisher) about
their intention to have their blog post shown on the publisher's blog.
2)The publisher makes decision whether to agree or not.
3)If publishing agrees to accept guest post, the author comes up with
original and quality content, submit it to the publisher and it gets
published on the publisher's blog.
Some General rules usually set by publishers.
1) the publisher requires you to notify them before submitting your blog
post.
2) The publisher demands that your content is original and unique. You
didn't copy content from another blog.
3) Publisher allows you to include a backlink to your blog.
4) Publisher allows you to include one or two links in your content.
5) publisher allows you to include some of your social media accounts
(like facebook and twitter).
NB: Note that the above rules are not in any way the standard set by
everybody, I just gave the above rules to make you understand basically
how it work. Publishers set their policies the way they want.
Who will benefit from guest posting?
Enough talk about what guest posting, I believe you should have the idea
what guest posting means by now.
In every guest posts, two parties are meant to benefit:
1: is the party writing the guest blog post and
2: is the party accepting the guest blog post.
Now, let's analyze how the two parties will benefit from a guest
post.
1) The writer of the guest post:
If you are submitting a guest post to another post, you are gaining
exposure for your blog and in turn telling people about your blog and
therefore getting more readers.
Let's see it this way:
You submit your blog to a fellow blog in the same niche, your article gets
posted, the readers of the publisher's blog find your article interesting
and informative, they would like to know more about you for sure. They
click the link to your blog, read more of your articles and in the
process, they become a loyal subscriber of yours.
You see how beneficial guest posting is?
2) The publisher of the guest post.
Not only the party writing the guest post shares "the profit" of guest
posting. You as the publisher of a guest post; let's see how beneficial it
is to you.
A guest post publisher accepts a quality content from the post writer(
nobody would accept a scrappy content for publishing anyways), publish it
on their blog, by so doing, they keep their blog alive and their blog
never gets dry.And in turn, they serve their readers well and gain their
loyalty.
Now, don't hesitate to start exploring the vast opportunities
guest posting has got to offer.
Although, I haven't started the guest posting thingy myself, I will start
that soon, you wanna watch out for it.
Read: How to make money blogging.
Common mistakes most bloggers make (and how to deal with it)
Posts
0 comments:
Don't just read and walk away, your comments are appreciated and don't forget to share this with your friends. Tick the "Notify me" box to get notified of follow up comments and replies to your comment.